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How do you view yourself within your business? Are you a small business owner, a founder, a CEO? And how do you claim your business? Is it your purpose, your vision, your livelihood, or just your job? The terms may not vary a...
Buzzword, Buzzword, Word Salad, Credentials. Is this the recipe for compelling copy? HECK NO. We are living in the most connected era ever - which means that your voice can easily reach more people than ever before. But, what...
To be a small business owner is to be bombarded with constant advice: well-intentioned on-looker feedback, super expensive pay-by-the-hour expertise, emails from opinionated internet strangers, you know how it goes. What migh...
Small business owners can be so wildly sensitive about their writing. I certainly have been. We desperately want everything to come out exactly right every time - but don't trust our own skill. AND/OR the idea of letting some...